Saturn was a General Motors brand created to compete with Japanese imports through innovative manufacturing and sales practices. The brand was notable for its 'no-haggle' pricing policy and customer-focused approach to sales and service. Saturn vehicles were known for their plastic body panels that resisted denting and rusting, and for their focus on fuel efficiency and practicality. The company built a strong community among its owners, hosting annual reunions at its Spring Hill, Tennessee factory. While initially successful in creating a different kind of car company, Saturn eventually struggled with limited model updates and changing market conditions. Despite its eventual closure, Saturn's influence on customer service practices and polymer body panel technology continues to impact the automotive industry.