Dongfeng Forthing, launched in 2017, represents Dongfeng's strategic initiative to capture the growing Chinese middle-class market with sophisticated yet value-oriented vehicles. The brand combines advanced automotive technology with contemporary design elements, focusing particularly on SUVs and crossovers. Their vehicle lineup features modern connectivity solutions, efficient powertrains, and comprehensive safety systems. The brand's manufacturing facilities utilize advanced production techniques and quality control processes inherited from Dongfeng's international partnerships. Forthing's product development strategy emphasizes user experience, incorporating extensive consumer feedback and market research in vehicle design and feature selection. Their vehicles offer competitive technology packages and comfort features while maintaining accessible price points.